Sample report — Tony's Trattoria is a fictional business with illustrative data, shown so you can see exactly what you'll receive.Run your own free audit →
ReputationSentinel
Prepared Oct 15, 2026
Local Visibility Report
Tony's Trattoria
123 Pike St, Seattle, WAItalian Restaurant
50
/ 100
Needs work
Your Google presence is hard for customers to find and trust. We found 44 fixes.
Several key signals are missing. Each one you add makes you easier to choose. You rank #5 of 6 nearby — inside the top 10, with room to climb.
Local rank
#5 of 6
Rating
4.1 ★
AI eligibility
67 / 100
01
Google Business Profile health
Reviews & rating
49
Profile completeness
83
Restaurant attributes
18
Photos
40
Contact & basics
67
Recent activity
30
02
Profile health & suspension risk
Google now suspends profiles with AI-driven detection, often with no warning. Here's a quick read of the most common triggers we can see from your public profile — risk signals, not verdicts.
Looks clean
From your public profile we didn’t spot the common policy triggers that get listings suspended — no mail-drop address, a clean business name, and an operational status. Keep edits to sensitive fields slow and spaced.
03
How you stack up (10-mile radius)
1
Bella Cucina
92
2
Mario & Sons
86
3
The Olive Branch
76
4
Pasta Palace
56
5
Tony's Trattoria (you)
56
6
Nonna’s Kitchen
44
You rank #5 of 6 businesses nearby.
Hold your ground: the fixes below keep you ahead as competitors improve and AI answers take over discovery.
04
Your AI visibility baseline
Customers are starting to ask ChatGPT, Perplexity, and Gemini "who's the best near me." Rating is the first filter. Here's where you stand today — it's your starting line.
Can AI recommend you?
AI eligibility
public-data estimate
67/100
ChatGPT
reads the Bing index + the open web
✕ needs 4.3★ (you're 4.1)
Perplexity
reads the web + review and comparison sites
✓ eligible
Gemini / Ask Maps
reads Google Business Profile + Google Search
✓ eligible
Claude
reads the Brave Search index (independent of Google)
not yet measured
What we still can't see
Claude reads the Brave Search index, not your Google profile — so we can't score it from public Google data. On the Local + AI Visibility plan we scan your website and off-Google presence to see exactly where you stand and what to fix.
05
Your prioritized fix list
Every Google Business Profile fix we found, ordered by impact. Evidence tags show how proven a tactic is — confirmed by the platforms, observed across independent studies, or plausible and worth doing — so we never sell you hype as fact.
High impact
1
Raise your rating above 4.3★
Below 4.3★ you are filtered out of ChatGPT recommendations entirely, regardless of every other signal.
2
Build review volume toward 100+
Review count is a top driver of both Maps ranking and AI eligibility; you are below the competitive bar for your radius.
3
Add a website link
AI assistants cite websites as sources; without one you can be mentioned but rarely cited.
4
Set the "Delivery" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
5
Set the "Accepts reservations" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
6
Confirm your primary category is the most specific, accurate oneOBSERVED
Primary category is the single biggest controllable factor in local ranking. The most specific accurate category (e.g. "taco restaurant" over "restaurant") wins more relevant searches.
7
Keep a steady, ongoing flow of fresh reviewsOBSERVED
Review recency and steady velocity carry more weight than a big one-time burst — rankings can slip when new reviews stop for as little as ~3 weeks. Ask every customer with the same link; never buy, incentivize, or gate reviews.
8
Respond to every review within a few daysOBSERVED
Google ties response activity to visibility, and your replies are read by the review aggregators that feed ChatGPT and Perplexity. Reply to the negative ones first, calmly — don’t keyword-stuff the replies.
9
Make your name, address, and phone identical everywhereOBSERVED
Mismatched NAP across your site, GBP, and directories splits your identity and lowers trust. Pick one exact format and use it everywhere — and update other citations before you change the profile.
Medium impact
10
Add a business description
A keyword-rich description helps both Google and AI assistants understand and surface your business.
11
Add more photos (target 15+)
Photo count and freshness correlate with engagement and conversions on the listing.
12
Add short videos to your profile
Video is the most underused asset on Google Business Profiles — a short tour, team, or product clip lifts engagement and increasingly shows up in Maps and AI answers, where most of your competitors have none.
13
Set the "Serves lunch" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
14
Set the "Serves breakfast" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
15
Set the "Serves beer" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
16
Set the "Serves wine" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
17
Set the "Vegetarian options" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
18
Set the "Outdoor seating" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
19
Fill your Services — Google’s predefined ones first — with descriptionsOBSERVED
Services appear to give a real ranking lift for specific "do you do X" searches, and predefined services may weigh more than custom ones. Add every predefined service that fits, then custom ones, each with a short unique description.
20
Use the full 750-character description and front-load itPLAUSIBLE
Put what you do, who you serve, and where in the first ~250 characters (the rest hides behind "more"). Write it for people and for AI extraction — no keyword stuffing, URLs, or promos, which Google strips.
21
Add authentic photos regularly — and don’t waste time geotagging themOBSERVED
Real exterior, interior, team, and product photos lift engagement and feed Google’s image AI (which reads legible in-image text). Geotagging/EXIF-stuffing does nothing — Google strips that data on upload.
22
Complete every applicable attribute (service options, amenities, payments)PLAUSIBLE
Filled-in factual attributes make you eligible for attribute-filtered searches ("outdoor seating", "free wifi") and give AI assistants concrete facts. Set identity attributes only when they’re accurate and you opt in.
23
Keep hours exact and set special/holiday hours ahead of timeCONFIRMED
Being open at the time someone searches is a genuine ranking input, and stale "hours may differ" warnings cost you clicks. Never fake hours (e.g. 24/7 you don’t staff) — that can hurt rankings and risk suspension.
Lower impact
24
Set the "Curbside pickup" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
25
Set the "Kids' menu" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
26
Set the "Good for children" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
27
Set the "Good for groups" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
28
Set the "Live music" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
29
Set the "Dog friendly" attribute
Unset attributes shrink the set of specific queries you can match against competitors.
30
Get ready for Google’s Ask Maps (the replacement for Q&A)OBSERVED
GBP’s owner Q&A is retired. Its Gemini-powered replacement, Ask Maps, has no way to correct a wrong answer — the only lever is better source data: a complete profile, detailed service-specific reviews, and a strong website FAQ.
31
Add a booking link if you take appointmentsPLAUSIBLE
For appointment-based businesses, a Reserve-with-Google booking button lets customers book straight from Search/Maps — a high-value conversion feature (it won’t directly move ranking). Works through supported scheduling partners.
32
Post updates regularly to keep the profile activeOBSERVED
Controlled tests show posts don’t move ranking — do them for conversions, offers/events, and to signal an active, cared-for listing. Never present posting as a ranking tactic.
33
Add UTM tags to your profile’s website linkCONFIRMED
Tagging the link (source=google, medium=organic) lets you see in analytics how much traffic your Google profile actually sends. Make sure it’s a direct 200 with no redirects, and never change the root domain after verification.
34
Re-check your categories every ~6 monthsOBSERVED
Google adds and renames categories often, and a newly-available, more-specific category can be an easy win. Add genuinely relevant secondary categories; drop any that no longer fit.
+ 10 AI-visibility fixes for ChatGPT, Perplexity, Gemini & Claude
These get you found when customers ask an AI assistant "who's the best near me." Unlock the full playbook — with the exact fixes and evidence — on the Local + AI Visibility plan.
The way customers find you keeps changing.
Search, Maps, reviews, and AI answers shift constantly. Sign up for weekly tips and fixes that keep your profile sharp, so you're never caught off guard and your next customer can find you every time.